“I feel strong that through my creations I celebrate the culture and history of the Roma”
Zita Moldovan is one of the most known Roma actresses in Romania, journalist and host for more than 15 years of the Roma TV show – ”Roma for Romania” and fashion designer.
In 2020, Zita launched the Loly (red in Romani) clothes collection inspired by the culture and tradition of the Roma. It is the winner of the TAJSA Roma Cultural Heritage 2021 award – offered by the ERIAC (European Roma Institute for Arts and Culture) – the art of the highest quality of the standard winner and shows a commitment to the Roma cause, to the defense of human rights and to the fight against anti-Roma racism.
Loly by Zita Moldovan is a manifesto for the freedom to be a woman in a society that tells us how not to dress and what social role the clothes we wear have.
It is a collection created not only for women but for all people who find themselves in the female spectrum or explore femininity. Being a woman is a broad and complex notion under whose umbrella there is room for all the beauty of gender diversity.
Loly (red) in Romani.
The red color symbolizes the strength, life and resilience of the Roma.
Loly Haute Couture collection, which includes a double eulogy: both a vibrant and solidary immersion in Roma culture, as well as an expression of the feminine solidarity and sisterhood so necessary in art and not exclusively. Really spectacular that Zita designed and printed a new material, which contains traditional motifs and symbols from Roma culture.
Text: Zita Moldovan
Photos credit: Dragos Burcea
